Operational Systems 01
Rebuilt a 40-person operations function in under 90 days.
A Series A technology company had outgrown its founding operational structure. Roles were undefined, handoffs were breaking down, and the leadership team was spending the majority of their time in reactive mode. We conducted a full operational diagnostic, redesigned the org structure, standardized cross-functional workflows, and implemented a weekly operating cadence. Within three months the executive team had moved from reactive to strategic — and the company hit its quarterly targets for the first time.
Revenue Infrastructure 02
Designed and deployed a GTM system that cut sales cycle by 35%.
A professional services firm was generating strong inbound interest but consistently losing deals in the middle of the funnel. The problem was not the product — it was the absence of a repeatable process. We mapped the full buyer journey, identified the breakdown points, rebuilt the CRM architecture to reflect actual pipeline behavior, and created a standardized proposal-to-close framework. Within two quarters, conversion rates improved significantly and average sales cycle dropped by more than a third.
Culture & Retention 03
Reduced voluntary attrition by over 40% across a remote-first team.
A high-growth SaaS company was losing key contributors at an unsustainable rate. Exit interviews pointed to unclear career paths, inconsistent management, and a culture that had drifted as the team scaled. We conducted a retention audit, redesigned the performance framework, introduced structured manager development, and built a recognition and development program that gave people a reason to stay. Voluntary attrition dropped sharply in the twelve months following implementation.